Tuesday, May 10, 2011

Cars. Women. Love (this is so true).

Me being a woman and Mothers Day just passing, this just seemed so appropriate.

Did you know?
  • More than 2/3 of new cars sold each year are bought by women.
  • 8 out of 10 purchasing decisions are heavily influenced by women
Automakers are responding greatly to this growing population of car buyers. What do us ladies look for in a car? Trustworthiness, Style, affordability in buying AND operating.

Forbes compiled data on the most beloved lady cars based on greater than 50% retail sales to females and at least 1,000 annual sales. Let's see if Hyundai made the list (it did).
  • Hyundai Tucson
  • VW New Beetle
  • Kia Spectra
  • VW Eos
  • Nissan Rogue
  • Volvo S40
  • Jeep Compass
  • Honda CR-V
  • Nissan Sentra
  • Hyundai Entourage (this baby is our minivan that has been discontinued as a new car, but you can surely find them around the sales lots).
Epic Failed Tries at "Women Cars" (listen up, these are pretty funny).

In the 1950's Dodge produced a PINK & LAVENDER Coupe called "La Femme." I know. It came with a pink leather handbag, matching compact, rain cape and umbrella. They produced 3,000 in 2 years and surprisingly phased out the car when they didn't sell many. hmmm.

In 2004 Volvo was working on a concept car made by women for women. The car was wildly offensive and stereotypical and sadly....never made. Some of the ideas for the car were: easy clean paint, run flat tires, computerized parking assistance, auto diagnostic and notification of needed service amongst other rude "female driver" amenities.

For your reading pleasure...my favorite women/car website? motherproof.com

No comments:

Post a Comment

flyg london Top Blogs Blog Directory